Sell my Day-Date

Get your Day-Date valued and enjoy same-day payment

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As connoisseurs of luxury watches, we guarantee an uncomplicated, secure, and rewarding experience when you choose to sell your Rolex Day-Date with us. With our robust understanding of the value that your masterpiece holds, we ensure you receive an offer that aligns with its true worth. Our process is straightforward, our handling of your Rolex is professional, and we pay a fair price that mirrors the value of your distinguished timepiece.

How to sell your Day-Date

1. Complete our form

Complete our form to start the process. We aim to reply within 48 hours.

2. Visit our shop

Bring your watch, with proof of purchase, to our store in Mayfair.

3. Watch inspection

We will inspect your watch and offer a guaranteed fair price.

4. Get paid!

Accept our offer or choose to part-exchange. Get paid within an hour!

Important Features Of A Sellable Rolex Day-Date

A sellable Rolex Day-Date is defined by its excellent condition, authenticity of its parts, and verifiable documentation. Crucial features include the operational integrity of the watch, the clarity and condition of its dial and crystal, the originality of its bracelet and bezel, and its overall aesthetic appeal.

Why Sell Your Rolex Day-Date To The Watch Exchange?

At The Watch Exchange, we make exceptional customer service a priority. We strive for a first-class customer journey, from the moment we meet to the final transaction. We handle all dealings in person, removing any middlemen to provide a secure, trustable platform for selling your Rolex Day-Date. We promise swift payment acquisition, making the process safe, efficient, and ultimately rewarding.

Learn More About The Rolex Day-Date

What’s The History Of The Rolex Day-Date?

Introduced in 1956, the Rolex Day-Date quickly earned its nickname “The President” after being worn by several US Presidents. It was the first watch to simultaneously display the day of the week spelled out in full and the date.

Do Rolex Day-Date Watches Hold Their Value?

Definitely. Rolex Day-Date watches are renowned for retaining their value over time due to their iconic design, superior quality, and the prestigious Rolex brand name.

Why Are Rolex Day-Dates So Expensive?

The high cost of Rolex Day-Date watches reflects their premium craftsmanship, usage of high-quality materials, intricate manual labour, and the prestige associated with the Rolex name. The brand’s reputation for quality and durability further enhances their value.

What’s My Rolex Day-Date Worth?

The value of your Rolex Day-Date is determined by several factors including its condition, age, model, rarity, and the current market demand.

How Can You Spot A Fake Rolex Day-Date?

Fake Rolex Day-Date watches often lack the precision and attention to detail of genuine ones. Look for discrepancies in the logo, serial and model numbers, rehaut, date window magnification, and weight of the watch.

Is It Time To Sell My Rolex Day-Date?

If you’re thinking of selling your Rolex Day-Date, now could be the right time if you wish to capitalise on its high value or upgrade to a different model. We can assist you in determining its current market value.

Are Rolex Day-Date Watches Hard To Find?

Due to their popularity and iconic status, Rolex Day-Date watches can sometimes be hard to find. Limited production and high demand add to their scarcity.

Who Wears Rolex Day-Date?

The Rolex Day-Date is favoured by world leaders, celebrities, and anyone who appreciates its blend of elegance and functionality. It’s been worn by personalities like Presidents Kennedy and Reagan, and celebrities like Jay-Z and Jennifer Aniston.

Are Rolex Day-Date Watches Waterproof?

Yes, Rolex Day-Date watches are waterproof up to 100 metres or 330 feet. However, regular checks are recommended to maintain its waterproofnes

How Do You Adjust The Time On Rolex Day-Date Watches?

To adjust the time on a Rolex Day-Date, unscrew the winding crown and pull it out to the second notch. Turn the crown either clockwise or counter-clockwise to adjust the time. Always remember to screw the crown back in to maintain its water resistance.

Sell your Day-Date In Four Simple Steps

Sell your watch hassle-free. Fill out our form to sell and get a quick valuation. We offer same-day payments for sellers ensuring a smooth, transparent transaction with no surprises.

We’ve bought over 10,000 luxury watches from happy sellers


Get to know The Watch Exchange London

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For over 15 years, we have valued and bought some of the biggest names in the watch industry, including Rolex. Our highly skilled team of watch buyers will thoroughly inspect your Rolex watch before making a fair offer. We tend to buy luxury timepieces worth between £500 and £500,000. 

If you accept our offer, we’ll complete the hassle-free payment process in under 60 minutes. We aim to make your watch selling journey as smooth as possible, taking a delicate process and turning it into a favourable one.

  • Family business in Mayfair’s exclusive Burlington Arcade.
  • Experts in valuing Rolex, Cartier, and other leading brands.
  • Bought over 10,000 watches and counting!
  • 15 years of experience in making fair offers and valuations.
  • Trusted by high-profile clients.
  • 100% secure and quick payments.

Quick & simple

We keep our exchange process quick and easy, so you can get an offer as soon as possible.

Expert watch buyers

With over 15 years of experience, we’ve bought over 10,000 watches and counting!

Experienced valuations

Our team is highly qualified and experienced. The price we offer you is fair and based on a full inspection.

Same-day payment

Accept our offer or part-exchange. We’ll send payment to your bank in less than 60 minutes.

Value your watch at our shop in Burlington Arcade, London

Our watch shop is located at 23 Burlington Arcade, Mayfair, London, W1J 0PR. We’re open Monday through Friday from 9 a.m. to 5 p.m. and take hourly appointments from 10 a.m. to 5 p.m. on these days.

Sell my Day-Date